Meet Bill Turner

Meet Bill Turner, the Brand Architect™ whom we turn to — period. As Chief Operating Officer, he has become an instant leader and the go-to guy for a plethora of operations, including Agency/Client collaboration, local relationships, and Agency growth and...

Is Social Media Really Worth The Time?

Is social media worth a business’s time? Heck, yes! A recent USA Today Small Business Column that ran in The News-Press Business Section titled “Is social media really worth the time?” (March 19, 2017) presents the argument that small businesses gain little to no real...

High School STEM Students get branded

(Nov. 15, 2016) — Spiro & Associates hosted more than 40 high school STEM students enrolled in Lee County Public Schools for an exercise in personal branding. Chief Creative Officer Chris Spiro provided the half-day presentation that involved a hands-on exercise...
Allure Your Senses Case Study

Allure Your Senses Case Study

The Challenge Miami-based JAXI Builders will build Allure, a community of luxury condominium residences in downtown Fort Myers beginning in 2017, with sales underway since early 2016. As part of their new presence in Southwest Florida, and in the downtown Fort Myers...