(Aug. 12, 2016) — Spiro & Associates Marketing, Advertising, Public Relations & Brand Architecture in Fort Myers has signed a new national marketing contract with Shwinco Architectural Products, LLC (http://shwinco.com), an impact-resistant window and door manufacturer based in Dothan, Alabama.
The Brand Architects at Spiro & Associates are providing a full range of services, including print and online ad campaigns, brochures and other printed collateral, TV and video spots, digital marketing, a new website and public relations. The Agency’s charge is to update their brand and reinforce their reputation for quality, precision and endurance among suppliers and end-users across the nation.
Shwinco Architectural Products
Shwinco is a high-impact-resistant window and door manufacturer, adhering to the stringent International Building Code Standards in the industry. Its flagship products are the Dominator I, II and EXT vinyl hybrid windows and Guardian doors suitable for residential, commercial and Department of Defense uses.
Shwinco’s target marketplace includes coastal areas impacted by severe weather as its windows are bomb-blast resistant. The Dominator is the first true hybrid vinyl window — vinyl windows with aluminum attributes — with one of the highest Design Pressure ratings and the only vinyl window rated “Heavy Commercial” by the American Architectural Manufacturers Association.
“They have been in business since the late 1980s with a corporate culture that focuses on friendly service, precision and meeting the highest standards in the international building industry.”
Ron Goins, Shwinco’s Vice President of Sales and Marketing, notes that the company always had high-caliber, precision products, and this year was ready to hire a professional marketing firm to help take the company to the next level.
“The Spiro team quickly geared up and developed a strategy for Shwinco that will better position us in an industry that is highly competitive,” he said. “Our new website has launched already, and we have a number of other major marketing initiatives in the pipeline that Spiro will be pivotal in making happen.”